Webinar On Demand

Unlock Data Strategies: Why WFM is Key

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We are being told that business today must harness the data available to it and embrace a data strategy to enable effective business transformation. But what does that really mean and where to start? Join our panel to look at the big picture for data from a customer experience and contact center perspective. The webinar will examine ways to build a successful data strategy with WFM software as a key component for streamlined, intelligent operations based on a data-driven understanding of both customer needs and employee preferences.

Special guest Jon Markt from IG Group join us to delve into:

  • What is a data strategy?
  • How do you implement a data strategy within your organization?
  • Integrating WFM into a comprehensive data strategy.
  • How Calabrio Teleopti WFM Insights can be used to visualize your data and bring information to life.
  • Plus, use cases from other companies' successful data transformations.

About the Speakers

Dave Hoekstra
WFM Evangelist

Dave has spent his entire professional career in customer service, but it wasn’t until he found WFM that he found his true passion. With over 20 years in WFM, Dave has gained insight into the real world challenges of working in today’s customer service. He is one of the few people who truly gets excited when someone wants to talk about Real Time Adherence or Net Staffing reports.


Jon Markt
Technical Director